Studio Potorska

project

Esotiq
flagshipstore lingerie

Location

Gdansk Wrzeszcz

Floor area

50m²

Year

2019

The project for the Esotiq chain was another exciting challenge following our work for Cocodrillo and 5.10.15. This time, we moved from the world of children’s clothing to lingerie, emphasizing that in retail, it’s not what is sold, but how.

Drawing inspiration from boudoir motifs, we combined classic elements with the brand’s contemporary image. The interior was enriched with golden accents, elegant frames, and graphic partitions in the fitting room area, all set within a moody pink palette.

A key focus was professional bra-fitting consultancy for clients. The resulting layout became a prototype for the chain and continues to be used today, proving its timeless design.

photo Foto&Mohito

Each project is approached individually, with meticulous attention to detail, functionality, and aesthetics. We combine the client’s needs with our expertise to create spaces that are timeless and perfectly aligned with their lifestyle.